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Thursday
Sep212017

When a friend inspired her to launch her own business

 

 

We all need that little nudge to take a big risk, and for Avi Loren Fox, the now-founder of clothing line Wild Mantle, that push came from a well-intended friend.

"A few years ago, I was in a coffee shop with some friends talking about how I really wanted a hooded scarf. I had seen a few around but could never find one to buy in stores. We all mused aboutt how you could totally make the shape by cutting up and sewing together some old sweaters. I guess I kept going on about it, because after a while one of my friends was like 'Come on, let's go!' and marched me to a thrift store down the street and bought me a bag of cashmere and wool sweaters. I went home that night and made a hooded-scarf. It turned out really well, and when I wore it out into the world, people noticed and said, 'What is that? I want one!' I started making and selling them, and now two kickstarter campaigns and a Tory Burch Foundation loan later, that first hooded scarf that turned into the company that is now my passion and work: Wild Mantle. I still think back to how that random act of kindness changed everything, and without it, Wild Mantle probably never would have happened. Thank you, Roni!"

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